HALIFAX.CO.UK
Halifax banking website resign. The lengthy project was undertaken as part of a migration to a new CMS Existing content was reorganised with a new navigation and modular layout.
Working as part of a UX team we researched, designed, prototyped and user tested various layouts before implementation. I created extensive guidelines for the in-house development and external agencies to follow.
Art Direction | UX | Design
Example page layouts
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/bc72945c-45d4-4907-9276-5a2ecebbc9d3_rw_1200.jpg?h=33b79f088aab2afa7029b2538cc7f7d0)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/53891a5f-db77-4cdb-81b5-c1a290370860_rw_1200.jpg?h=f3f540bde261e1042693d29d2b201586)
Navigation development
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/84ee2f60-5820-468c-ad92-8fe7db9fa147_rw_1920.jpg?h=2876de219d1cda3140cb5d02307ab471)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/7b43004f-854a-445c-b99f-7a0ebc9668a7_rw_1920.jpg?h=e417cb23c8a72aa691a80800c0369e68)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/129c38b6-de50-4f55-b3b5-e269427c6f45_rw_1920.jpg?h=949c2fb9e283af7dae9309f68225eb79)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/c3c7cd30-b684-43bb-8f85-cdd3fa2ceffa_rw_1920.jpg?h=d79d9ce03da57745b678f96152d47661)
Example Guidelines
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/7a67d887-8a50-4b6d-bc63-18453ad873d3_rw_1200.jpg?h=dff725c5dbe8b5c22a3e01fcc0d8a26a)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/fded54da-40f0-4e27-a316-1ceebc02639b_rw_1200.jpg?h=dd8e8c81600b34001e327e11d56dde2a)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/1d6c04f4-6cff-44c3-807a-b32b37d62b51_rw_1200.jpg?h=f1b394a2764e307c3a761729be91f5bf)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/eaef68c6-44a1-44ca-b641-a58ffd550ead_rw_1200.jpg?h=25558cf01e082ee4ae2afd83b6af608b)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/531a303c-0f7c-4920-90ad-d4048cd1de93_rw_1200.jpg?h=e62e7a9821ff915d12be731a68af4160)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/2d848826-0774-4bab-9cc2-8e939cd65bb0_rw_1200.jpg?h=56ed397638bc5369c730e5d4c9870d7c)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/629dc3cb-40f9-4e34-9966-38b0b1ac9b5c_rw_1200.jpg?h=63cd34658a14d4ead7550ef3ae05a9c2)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/730e0886-a274-48cf-88fc-91e7bf3b01f1_rw_1200.jpg?h=419bc787d16f07ee59ef86699a45c907)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/daa87768-fdfa-483a-9efe-6046597b5037_rw_1200.jpg?h=3d04a99ddf73fe0081f90329aa01f33f)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/7e80cf58-64a6-4927-a7e7-e056b9381459_rw_1200.jpg?h=86c86e4dc4ff96fd1314fee117f0fb08)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/0cb39d4c-7f08-4266-9fa1-592fd7252fb0_rw_1200.jpg?h=ad35d14bddb6fc9d4bad2c0a3d4cae36)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/f4185854-d3c4-497c-ba8a-d593529200c5_rw_1200.jpg?h=5d473b26218cedea751844f99a00ddb5)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/3d0fe9f5-046a-40ca-b28f-8c0b705c02d0_rw_1200.jpg?h=193ce0a283c693ba738b88245034f0aa)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/266a38f9-7094-465f-a681-94b03d091698_rw_1200.jpg?h=896de3151235ca6a767e41d1d59332b9)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/64ef2d7f-206a-4276-8068-d4f667c990eb_rw_1200.jpg?h=9352a11359f7d01b9f9560fa0b777fd5)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/7eaba1c6-944a-42dc-8a26-fbe5de2145a7_rw_1200.jpg?h=be4cdc7473233b84f90ad2282f5d79a4)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/6e5dcdc2-272b-4852-aaf8-894ba3178391_rw_1200.jpg?h=6b04e8d63e819fab3ee58ec79625d614)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/89593603-d207-4a62-84eb-ff2cfcb0410d_rw_1200.jpg?h=ca0cc6a2fbcd6bd11e6a64863c5a4067)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/b44b0a2d-125d-49b9-9aa5-dc7c07cb06f8_rw_1200.jpg?h=01ae830cd1a928adaf72e4afbded59a8)
![](https://cdn.myportfolio.com/45800465-d797-4f93-ada2-95515a0b29c8/0b5d5626-0cb6-4e03-a0a3-90e9e312ae5e_rw_1200.jpg?h=a63b78dcf14e744b24a3b9c2190bfd22)